We’re no longer stuck in the era where humans were leading the way! With the continuously changing time, technology has transformed the entire way we used to work and manage our business whereabouts.
It’s the time when machines are competitive enough to give an edge to edge fight to human intelligence and capabilities. Technologies like bitcoin, chatbots, and robotics have been influencing the obsession leading the digital wave to the numerous industries. While the business owners are all aware of the trending technologies, not everyone may have a sorted approach to implement the technologies into their businesses. It’s imperative to reconsider the long-followed strategy and implement the available technologies individually.
Here’s a list of the most trending technologies getting small businesses on the place-
- Messenger Bots
Your customers don’t have to stay in queue to get their call connected, neither they have to struggle for placing their orders anyway. Messenger bots are perfect to handle customer queries and make peace with everything they require at the moment. As millennials today are majorly contributing their part in every possible sector, providing them the ease of ordering through Facebook & WhatsApp will attract a better customer base and significantly build trust among the targeted audience. Request a quote from a chatbot development company and get listed with the best-suited bot for your business.
- Internet of Things
IoT is the current buzzword and undoubtedly acting as a connecting bridge between the real-world objects and the network connecting each of them to the internet. Turning every object smart, IoT brings technology at its best. The best example is a smart home where each bulb hanging around is connected through a network, there are intelligent security alarms and car automation to completely transform the way products connect in the real world. IoT based products facilitate small businesses, proving to be a valuable investment, seizing all new opportunities and ultimately reducing the total cost of operations.
- Blockchain & Digital Currency
Every business needs data security and an easy management system to keep track of their transactions. The blockchain is the electronic ledgers that are completely reliable in record keeping. While dealing in digital currency, it’s a huge network of buyers and sellers, for instance, Bitcoin made headlines right after its launch. One of the best ways to get started with digital currency is by accepting cryptocurrency payments for transactions and digital trading. Having blockchain at work will reduce your time and effort in managing business transactions and data security. All informed shared will be recorded in a digital database accessible only to permitted individuals.
- Augmented Reality and Virtual Reality
Small businesses often feel short of potential ways to promote their product or brand, AR can be the revolution in brand promotion with its ability to track customer behavior and fetch the most filtered results to facilitate in making useful strategies for promotion and branding. For a better idea, choose the best augmented reality app development company near you and get going with your AR app! In the case of Virtual Reality, customers can have a virtual experience of a particular product (in development) or a service. For instance, builders often use the same method to get their property visualized in an entire 3D model for best possible detailing.
- Artificial Intelligence
Technologies like AI is redefining convenience, top developers suggest that a combination of AI, Machine learning and Natural Language Processing can together act as the powerpack in their radical and computational power. No manual efforts can measure user behavior more accurate than AI. The technology trio can understand user behavior and purchasing the pattern in milliseconds. NLP is the best tech tool for chatbots helping customers to get their queries sorted. We aren’t in favor of increasing workforce costings, in fact, implement technologies to get machines at work!
Apart from having technologies by your side, do not forget to utilize social media for promoting your brand. In the current era, social media is powerful than ever and we’re experiencing the extensive reach like never before. Keep the imperative pointers in mind while dropping your hands on social media-
- Use Twitter for regular shares
- Don’t rush to get popular, get genuine likes with the content and services your customers would love
- Measure user engagement through social media analytics
- Keep up with Instagram trends and get through the trending posts to achieve a better user base
- Post short videos on Facebook, mostly below 30 sec.
- Posts creatives, content and videos as per user engagement
Make efforts and use the right technology best suited to your business requirements.